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On the Move: IBM ANZ appoints new MD

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David La Rose, IBM

IBM Australia and New Zealand has appointed David La Rose as managing director, replacing Kerry Purcell, who will return to a senior leadership role in IBM Japan.

La Rose has spent 28 years with IBM, starting his career with the company in Sydney in 1990 as a business analyst. Most recently, he was AP vice president for enterprise and commercial, responsible for IBM’s sales organisation across the region, and he previously served as general manager, Central and Eastern Europe (Poland, Czech Republic and Russia).

“Having spent much of my early career working for IBM in Australia, I regard it as a real privilege to be given the opportunity to lead this business. I have a strong appreciation for the talent that exists within IBM across Australia and New Zealand, and a great respect for the innovation and industry leadership shown by our clients,” said La Rose.

“Digital disruption continues to reshape industries and markets around the world. IBM remains a trusted partner for delivering value and solving business issues, and I look forward to working closely with our clients as they tackle these challenges.”

Purcell had held the managing director role since January 2015.

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