SAP has announced the appointment of Maggie Fox as senior vice president of Marketing, with a focus on digital, communities and social.
She will report to SAP Chief Marketing and Communications Officer, Jonathan Becher.
Fox has worked closely with SAP teams over the last six years to develop social media and digital content strategies.
Prior to joining SAP, Fox was founder and CEO of Social Media Group, an independent agency that helps businesses navigate the socially engaged web.
“Maggie will drive the next digital chapter at SAP, unifying our Web properties with our community presence through a social-first approach,” said Becher.
“Maggie’s diverse experience advising companies from multiple industries, coupled with her close understanding of SAP, make her the ideal new leader for this team.”
