Qualtrics Spotlight Insights is an employee engagement software designed to help HR teams and leaders gain access to real-time employee insights and action planning.
HR leaders have faced unprecedented challenges in 2020, which include guaranteeing that business runs as usual and employees are equipped as the organisation radically embraces remote working. As the company’s main channel of communication, HR took on the exceptional challenge of ensuring employees remain engaged and productive even within the confines of their homes.
In a Qualtrics survey titled “2021 Global Employee Experience Trends Report”, several insights were revealed on how COVID-19 changed the expectations in employee experience and engagement. The report highlighted that top engagement drivers have shifted during the pandemic– from confidence in leadership and opportunities for growth and development in 2019 to a sense of belonging and a sense of pride in the company’s purpose in 2020. Moreover, 92{8bf2b29f36318f0ac46ab1cc03d7035abce669a1cea16c9ed62389a818fa22fd} of the respondents stated that taking action on employee feedback is highly important.
As the world’s leading Experience Management (XM) provider and creator of the XM category, Qualtrics continue to innovate to support the evolving HR landscape. With employee engagement at the core of its HR solutions, Qualtrics announced its employee engagement software Spotlight Insights to help HR teams and leaders deliver an enhanced employee experience.
Employee Engagement Software for Leaders
Qualtrics Spotlight Insights provides automated and actionable insights based on real-time feedback from employees, empowering leaders to improve employee engagement. The software offers efficiency by automatically identifying areas for improvement and recommends where actions can be taken to enhance the employee experience and increase productivity. Most importantly, the platform empowers HR by its capability to recognise the most promising areas of improvement in the employee experience—including diversity and inclusion, manager effectiveness, and communication from leadership.
Julia Anas, Chief People Officer at Qualtrics, stressed the importance of taking action from employee feedback. She said:
“Listening is a start, but acting is where real change happens. Leaders need a simple and quick way to identify opportunity areas and create action plans to improve experiences.”
“Qualtrics Spotlight Insights has been a massive value add for our company as we developed our own future work experience strategy — saving us weeks of time on analytics and accelerating our ability to get to the heart of what our employees need,” Anas shared.
Over in Qualtrics, they were able to experience the power of the Qualtrics Spotlight Insights in delivering efficiency in processing deep insights, drastically cutting short the weeklong process into minutes. The leadership team had access to employee data and actionable insights in no time, allowing them to strategise for future work experience.
The employee engagement software has pre-configured dashboards and results with over 20 filters accessible by specific leaders and managers even outside the HR department. It enables organisations to:
- Improve employee engagement across the organisation
- Act quickly on real-time data to address problems
- See how your actions impact employee productivity and organisational KPIs
- Enable managers with data and action planning
- Reduce unwanted and costly attrition
ATB Financial, Alberta, Canada’s largest homegrown financial institution is one of the companies that are currently leveraging Qualtrics Spotlight Insights. Senior Research Manager Simon Davies at ATB Financial shared how the organisation leverages Qualtrics Spotlight Insights to ensure better employee engagement. He said:
“With Qualtrics and Spotlight Insights we are starting to quickly identify where our team members want to see changes, leveraging focus area top opportunities, and then taking deeper actions to identify specific target segments where insights present the greatest impact.”
