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Retailing made easy

New Zealand-based EziBuy Limited is a multi-channel fashion retailer with 47 retail stores and almost 800,000 customers. After 30 years, the needs of the business far exceeded the capabilities of its home-grown ERP, so it was time for a change. Freya Purnell reports.

Background
EziBuy Limited is a group of three primary companies: EziBuy, which has around 700,000 active customers, 10 retail stores, an online store and a contact centre; Max Fashion, which has 37 retail stores, an online store and around 80,000 active customers, 20,000 or which are online; and Profile, a stand-alone corporate apparel business. Around two-third of its business comes through the online or direct channels.

Click here to read the full article in the October 2010 edition of Inside SAP

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