Camelot ITLab is the strategic development partner to develop SAP demand-driven material requirements planning (DDMRP) within SAP Integrated Business Planning.
Demand-Driven Solutions
SAP revealed a joint initiative with Camelot ITLab GmbH to co-develop a solution to bring the demand-driven adaptive enterprise (DDAE) model into the SAP Integrated Business Planning solution. Companies will be able to drive a more nimble and adaptive supply chain management process to directly address the challenges of increasingly volatile business landscapes.
Camelot ITLab is an established SAP partner, specialising in digital value chain management with a strong track record of successful innovations and large-scale supply chain transformations. As global affiliate of Demand Driven Institute (DDI), Camelot ITLab will be a global implementation partner for this new joint solution, offering “Thoughtware and Courseware” conducted by certified DDI-instructors to help customers adopt the new demand-driven principles.
“As the market leader, our customers rely on us to see around corners and help create competitive advantage through innovation,” said Hala Zeine, president, Digital Supply Chain, SAP. “This new joint effort with Camelot ITLab will let business leaders become more agile, master variability and adapt the innovative net flow equation concept at the centre of their supply chain.”
Strategic Partnership
This agreement establishes Camelot ITLab as the strategic development partner to develop jointly with SAP demand-driven material requirements planning (DDMRP) within SAP Integrated Business Planning. The new module will extend the existing DDMRP capabilities of SAP Integrated Business Planning and allow companies to apply a state-of-the-art demand-driven approach to their supply chains.
“DDMRP is the first step in enabling organisations to become demand-driven adaptive enterprises, allowing them to adapt to today’s complex, volatile market conditions,” said Dr. Josef Packowski, CEO, CAMELOT Consulting Group. “It combines the fundamental principles of variability and flow management with the emerging new science of complex adaptive systems and smart digital solutions. DDMRP is the way successful businesses will work in the 21st century. We are very happy to share our expertise in this forward-looking area with SAP, making the demand-driven adaptive enterprise model reality for SAP customers around the globe.”
